Privacy Policy

We have created this Privacy Statement to explain the privacy practices for the Web site, and to demonstrate our commitment to your privacy.

What Information About Customers Does DVA Collect?

The information we learn from you helps us personalize and improve your shopping and viewing experience at The following are the types of information we gather.

  • Information You Give Us: We receive and store information you choose to enter on our web site and use it to provide you with the information or services you are interested in receiving
  • Automatic Information: We automatically receive and record certain types of information whenever you interact with us. This information, which is recordable any time you use the Internet, includes the Internet Protocol (IP) address used to connect your computer to the Internet, your domain name, and computer and connection information such as browser type and version. We use this information to learn how you use the site, to remember your visits, and to diagnose problems. In addition, like many Web sites, we use a technology called "cookies" to record your activity while visiting the Web site. A number of companies and browsers offer utilities designed to block the passage of automatic information or the use of cookies. Although these utilities will prevent you from having a personalized experience at, we want you to be aware that these tools exist. Additionally, "pixel tags" (lines of code also known as clear GIFs) are placed selectively on this website and in advertisements that link to it to analyze general usage patterns of visitors. These pixel tags are programmed to collect only non-personally identifiable information. We also use pixel tags in email announcements sent to opt-in recipients to measure, as a whole, the level of interest in the announcements.

More Information About Cookies

Cookies are small text files that are placed on your computer's hard drive through your Web browser to enable us to personalize your Web browsing experience, including allowing our system to record your logon and password. The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, cookies allow you to take advantage of several features on the Web site, and we recommend that, in order to benefit from these features, you leave them turned on.

Does DVA Share My Personal Information?

DVA does not sell or rent your individual information to third-party marketers, data collection companies or any other entities. DVA may also disclose individual information if required by law, such as in response to a subpoena or similar legal process. In the unlikely event that DVA, or substantially all of its assets are acquired, customer information may be one of the transferred assets. Aggregated (consolidated) demographic information which does not reveal individual information may be shared with third party advertisers to describe our online customer base. This information is purely statistical in nature and cannot be tied to the individuals who provided the data.

How Is The Collected Information Protected?

We use state-of-the-art technology to protect your data from unauthorized third parties. Currently uses Secure Socket Layer (SSL) software to protect your personal data. SSL encrypts personal information as it is transmitted over the Internet. DVA uses firewalls between its internal network and the Web to allow only clearly defined traffic to access specific services. Network servers are protected by both physical and system level security in a data center facility made accessible on a need-to-know basis using unique IDs. The Program Website is registered with a site identification authority that enables your browser to confirm our identity before you send any information. During the registration and checkout process, DVA uses a server ID (or a digital certificate) together with industry-standard 128-bit Secure Sockets Layer (SSL) encryption to protect sensitive customer information during both transmission and storage. You can confirm the presence of security measures when transmitting data through your security-enabled browser by looking for:

  • A URL beginning with "https://" rather than "http://"
  • If you're using Microsoft Internet Explorer┬« or Mozilla Firefox┬«, a closed lock icon at the bottom of the browser window.

How Do I Learn More About The Information Collected?

If you have any questions or concerns about the information collected about you, please write us at the following address: DVA, Attn: Internet Team, 1925 E. Dominguez Street, Long Beach, CA 90805. As DVA continues to upgrade and enhance its Web sites, our commitment to your Privacy remains paramount. Questions regarding this Privacy Statement can be directed to

Changes To Privacy Policies

DVA reserves the right to change its privacy policies at any time. Please look for notices on the Privacy Policy link on DVA's home page for periodic updates.

Links to External Sites

Any external (non-DVA) websites to which we provide links will be subject to their own privacy policies and practices, and you will need to review those policies. DVA is not responsible for the practices of such sites.

Effective March 15, 2006